Media Relations
Effective Media Relations
In this third edition of Effective Media Relations, three public relations professionals give clear, practical guidance on how to work with journalists to get the best possible media coverage. This book will provide an ideal primer for any newcomer to public relations.
Merchant: eBooks
Publicity& Media Relations Checklists
This concise, easy-to-use compendium of publicity and media relations checklists is an essential tool for newcomers and veterans alike. Every major aspect of the field is covered in a user-friendly format that will be as useful for your first medi...
Merchant: Overstock Books
The New Media Handbook
The New Media Handbook is a comprehensive and detailed introduction to the theories and practices of the new media industry.
Merchant: Overstock Books
Public Relations Techniques That Work
This pocketbook offers advice on effective public relations. From the role of the PR officer to fees and costs and the effective use of PR in radio and television, the text details the "rules" and steps to be taken in order to develop successful media relations.
Merchant: eBooks
Making Journalists Diverse Models, Global Issues
At a time when the media's relation to power is at the forefront of political discussion, this book considers how journalists can affect public discourse on politics, economy and society at large.
Merchant: eBooks







